'Lucifer' is FOX's Most Searched Drama of the Season
Premiering this past week, FOX's new series Lucifer, based on Neil Gaiman's Sandman series, kicked off successfully. The series broke into the week's Cable/Streaming top 10, having gathered over 1 million engagements in week 1.
The series received diverse engagement across a variety of digital channels, mostly via YouTube, Wikipedia and Facebook. Wikipedia contributed to 213,000 of those engagements, ranking Lucifer as the most-searched for TV program by more than 40,000 page views.
Lucifer tracked well ahead of last year's premiere week for Minority Report, also from FOX, which generated only a third of the Wikipedia page views, and 20,000 fewer Facebook engagements. The show is on par with Gotham and ahead of Empire as most searched for program in a premiere week.
What's more surprising is that this is a stat now, but then again, most pirated series is a stat too (kudos, Game of Thrones).
Source: Variety