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Relativity Television Is Now Critical Content

rodneyholley rodneyholley Relativity Television relaunches as Critical Content Post-Bankruptcy

Relativity Television has survived the Relativity Media bankruptcy and is relaunching as Critical Content. Tasked with the relaunch are Critical Content's CEO Tom Forman and president Andrew Marcus. Both of whom were responsible for "re-engineering operations" for Critical Content. Having received a $75 million equity influx, Forman says, "We have been plotting out plans for 2016 and 2017, and figuring out how we’re going to deploy a tremendous amount of capital."

A main priority for Critical Content is ramping up its scripted series development slate. Cary Fukunaga (True Detective season one) is set to direct and produce a drama project at Epix. Directors Oliver Stone (Wall Street, Any Given Sunday) and Nick Cassavetes (John Q, My Sister's Keeper) also have projects in development with Critical Content. On working with the aforementioned names Marcus states, "We will be making our investments in strong intellectual property and talent." Marcus is also looking for an executive to handle television development and production.

Outside of developing content, acquiring content is also an option for Critical Content. Forman states, "We will look for next-generation companies with growth potential where with some capital we could help them become what we know they could be." Forman believes because of Relativity Television's catalogue, now Critical Content's catalogue, they are in a great position to do so. Forman says, "There’s rightfully some fear of doing business with giant production entities that comprise some 10 to 15 of their suppliers, nor are the networks comfortable with doing shows made by a couple of guys in a garage. What we are is exceedingly rare: a truly independent studio of scale."

Source: Variety

Posted in Critical Content television,

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