'Rogue One' Promotional Campaign Sponsors Unveiled by Lucasfilm
With Rogue One: A Star Wars Story's release date racing up toward us on December 16, Lucasfilm has announced its promotional sponsors as marketing heads towards its home stretch.
Lucasfilm has announced that it's teaming up with Duracell, General Mills, Gillette, Nissan, and Verizon for the launch of an extensive global promo campaign to get everyone talking about the upcoming film.
“We are extremely pleased to be working with such a remarkable group of promotional partners for ‘Rogue One,’” said Lynwen Brennan, General Manager of Lucasfilm. “This first in a series of Star Wars standalone films represents an exciting new era for both Star Wars and Lucasfilm, and the partners joining us on this exciting journey have each designed a stellar campaign capturing the spirit and camaraderie of ‘Rogue One.’”
Source: Comingsoon
